Marcelo Pelleriti — Co-founder & Chief Winemaker
At Pelleriti Priore, Marcelo Pelleriti embodies the ultimate enological authority and technical essence of the house. As the Chief Winemaker, he leads the wine's vision from vineyard to bottle, defining style, precision, and terroir expression. His career and enological sensitivity ensure wines of unique identity, where elegance, balance, and longevity faithfully reflect the exceptional character of Uco Valley, Mendoza. Under his direction, each harvest becomes a rigorous and artistic interpretation of our vineyards.
Miguel Priore — Co-Founder & Vintner
At Pelleriti Priore, Miguel Priore embodies the strategic vision and conceptual architecture of the house. As Vintner, he guides the project's development, harmonizing terroir, positioning, and international projection under a singular philosophy. His leadership integrates strategy, branding, and direction, ensuring coherence, value creation, and sustainable growth. From our family-owned estates in Uco Valley, Mendoza, he drives a house designed to transcend generations, where each wine expresses not only origin and precision but also vision and permanence.
Marcelo Pelleriti
Marcelo Pelleriti
Marcelo Pelleriti is one of the leaders of contemporary Argentine winemaking and one of the two winemakers shaping PELLERITI PRIORE, bringing his technical experience, enological sensitivity, and deep knowledge of the grands crus of the Uco Valley.
Born and raised in Mendoza, Argentina, his connection with wine was formed from an early age through a direct relationship with the land and artisanal work. During his childhood, he made patero wine with his grandfather, a foundational experience that shaped his understanding of viticulture as a patient, respectful profession deeply linked to origin.
In 1994, he crafted his first wine from the Uco Valley, starting an early and sustained relationship with one of Argentina's most emblematic wine regions, which over time would become the central axis of his enological work.
His academic background includes a Bachelor's Degree in Enology and Horticulture and a Master's in Management, complemented by early professional experience at the Bemberg Group between 1994 and 2001, where he was part of the Quality Control of Eco de los Andes area. There, he participated in the implementation of quality standards with international bodies and was responsible for the creation and management of a tasting panel, developing a rigorous understanding of sensory control, consistency, and excellence standards. Simultaneously, he worked on projects linked to INTA, strengthening his technical base and his relationship with applied viticulture.
Between 2001 and 2022, Marcelo developed his international career within the ecosystem of the Clos de los Siete Group, participating in twenty-two harvests in Pomerol, Bordeaux, while serving as Director of Enology at Bodega Monteviejo in the Uco Valley. Under the mentorship of Michel Rolland, this integrated journey between France and Argentina allowed him to incorporate Old World knowledge firsthand and apply it precisely to the Mendoza terroir, combining traditional methods with contemporary micro-vinification practices. For more than two decades, his work was key in consolidating the style, quality, and international positioning of the project.
In 2010, he reached a historic milestone by becoming the first Argentine winemaker to receive 100 points from critic Robert Parker for a French wine: Château La Violette, in Pomerol. This experience deepened his understanding of concepts such as texture, longevity, and balance of cult wines, insights that today directly interact with the PELLERITI PRIORE project.
In PELLERITI PRIORE, Marcelo leads the work in the winery with a focus on micro-vinifications and high precision criteria, taking care of every detail from the selection of plots and grapes to aging, with the aim of preserving the expression of the terroir and building wines of balance, finesse, and evolutionary potential.
Beyond winemaking, Marcelo is distinguished by a deep creative sensitivity, reflected in his way of conceiving wine as a cultural and emotional expression.
Marcelo Pelleriti is one of the leading figures in contemporary Argentine enology and one of the two winemakers shaping PELLERITI PRIORE, contributing his technical expertise, enological sensitivity, and profound knowledge of the grands crus of the Uco Valley.
Born and raised in Mendoza, Argentina, his connection with wine was forged from an early age through a direct relationship with the land and artisanal work. During his childhood, he made wine alongside his grandfather, a foundational experience that shaped his understanding of viticulture as a patient, respectful craft deeply connected to its origins.
In 1994, he crafted his first wine from the Uco Valley, beginning an early and sustained relationship with one of Argentina's most iconic wine regions, which would eventually become the central axis of his enological work.
His academic background includes a Bachelor's degree in Enology and Horticulture and a Master's in Management, complemented by early professional experience with the Bemberg Group from 1994 to 2001, where he was part of the Quality Control area at Eco de los Andes. There, he participated in implementing quality standards with international bodies and was responsible for creating and leading a tasting panel, developing a rigorous understanding of sensory control, consistency, and excellence standards. Concurrently, he worked on projects linked to INTA, strengthening his technical base and his relationship with applied viticulture.
Between 2001 and 2022, Marcelo pursued his international career within the ecosystem of the Clos de los Siete Group, participating in twenty-two harvests in Pomerol, Bordeaux, while serving as Enology Director at Bodega Monteviejo in the Uco Valley. Under the mentorship of Michel Rolland, this journey, spanning between France and Argentina, allowed him to firsthand integrate Old World knowledge and apply it precisely to the terroir of Mendoza, blending traditional methods with contemporary microvinification practices. Over more than two decades, his work was key in consolidating the style, quality, and international positioning of the project.
In 2010, he reached a historic milestone by becoming the first Argentine enologist to obtain 100 points from critic Robert Parker for a French wine: Château La Violette, in Pomerol. This experience deepened his understanding of concepts such as texture, longevity, and balance in cult wines, learnings that today directly engage with the PELLERITI PRIORE project.
At PELLERITI PRIORE, Marcelo leads the winery work focusing on microvinifications and high-precision criteria, carefully overseeing every detail from plot and grape selection to aging, with the goal of preserving the expression of the terroir and crafting wines of balance, refinement, and potential for evolution.
Beyond enology, Marcelo stands out for his profound creative sensitivity, which is reflected in his way of conceiving wine as a cultural and emotional expression.
Michael Priore
Michael Priore
Miguel Priore is a founding partner and one of the two winemakers at PELLERITI PRIORE, providing business vision and a comprehensive definition of the wines from the vineyards to their market projection.
Born in Mendoza, Argentina, his professional journey began early as an entrepreneur. Between 1998 and 2004, he managed projects within the gastronomic sector, a key formative stage that allowed him to acquire a profound understanding of service and customer experience, pillars that would later decisively influence his vision of wine.
Later, between 2004 and 2008, Miguel made the leap to the corporate realm, joining La Virginia Cafés, a national leader in the food sector. During this stage, he acquired solid
training in large-scale business structures, commercial processes, brand development, and professional management, complementing his entrepreneurial profile with a corporate perspective.
In 2008, he fully entered the world of wine by joining Grupo Clos de los Siete, developing his professional career at Bodega Monteviejo until 2022, one of the most emblematic projects in the Uco Valley with French investments. It was there where he met Marcelo Pelleriti, initiating a professional relationship based on the complementarity of talents and a shared vision about the potential of Argentine wine. In 2009, they both co-founded PELLERITI PRIORE, a project that initially carried the name Marcelo Pelleriti Wines.
During his time at Monteviejo, Miguel gained a profound understanding of the entire operation of a high-end winery, actively participating in commercial, strategic, and organizational processes, and understanding the standards of premium wine and its international positioning from the inside. This experience was crucial for the creation and subsequent development of PELLERITI PRIORE.
In 2018, he made the strategic decision to move to the United States, aiming to be closer to the main markets and work directly on international commercial development. This decision marked a turning point in the evolution of PELLERITI PRIORE, strengthening its global presence and positioning in key markets.
As a founding partner, Miguel has been responsible for the construction of the project from its conception: defining the business model, developing the brand, opening markets both nationally and internationally, and consolidating a professional structure capable of sustaining long-term growth. In the early years of the venture, he personally managed all areas of the company, laying the foundations for a solid, efficient, and scalable organization.
Under his leadership, the winery experienced sustained expansion, reaching a production of 40,000 cases annually. His global perspective is enriched by the constant study of iconic producers from the Old and New Worlds, integrating learnings that strengthen the identity and positioning of the brand.
Miguel holds a degree in Business Administration and has international postgraduate studies in business, specializations in wine marketing in Davis, California, and advanced certifications in wines. His contribution to PELLERITI PRIORE combines strategy, product, and narrative, with a deep understanding of how wine engages with the market without losing its identity of origin.
At PELLERITI PRIORE, Miguel acts as winemaker from the vision and direction of the project, working closely with the winemaking team to build a coherent, recognizable proposal aligned with the grands crus of the Uco Valley and its international projection.
Miguel Priore is a founding partner and one of the two winemakers of PELLERITI PRIORE, bringing a business vision and a comprehensive definition of wines from the vineyards to their market projection.
Born in Mendoza, Argentina, his professional journey began early as an entrepreneur. Between 1998 and 2004, he managed projects in the gastronomic sector, a key formative stage that allowed him to gain a deep understanding of service and customer experience, pillars that would later decisively influence his vision of wine.
Subsequently, between 2004 and 2008, Miguel made the leap to the corporate field by joining Cafés La Virginia, a leading national company in the food sector. During this period, he acquired solid training in large-scale business structures, commercial processes, brand development, and professional management, complementing his entrepreneurial profile with a corporate outlook.
In 2008, he fully entered the wine world by joining the Grupo Clos de los Siete, developing his professional career at Bodega Monteviejo until 2022, one of the most emblematic projects in the Uco Valley with French capital. It was there he met Marcelo Pelleriti, starting a professional relationship based on the complementarity of talents and a shared vision of the potential of Argentine wine. In 2009, they both co-founded PELLERITI PRIORE, a project that initially bore the name Marcelo Pelleriti Wines.
During his time at Monteviejo, Miguel gained a deep understanding of the comprehensive operation of a high-end winery, actively participating in commercial, strategic, and organizational processes, and understanding from within the standards of premium wine and its international positioning. This experience was key to the creation and subsequent development of PELLERITI PRIORE.
In 2018, he made the strategic decision to move to the United States, with the aim of being close to major markets and directly working on international commercial development. This decision marked a turning point in the evolution of PELLERITI PRIORE, strengthening its global presence and positioning in key markets.
As a founding partner, Miguel has been responsible for building the project from conception: defining the business model, brand development, opening markets both nationally and internationally, and consolidating a professional structure capable of sustaining long-term growth. In the early years of the venture, he personally managed all areas of the company, laying the foundations for a solid, efficient, and scalable organization.
Under his leadership, the winery experienced sustained expansion, reaching a production of 40,000 cases annually. His global outlook is enriched by the constant study of iconic producers from the Old and New World, integrating learnings that strengthen the brand's identity and positioning.
Miguel holds a Bachelor's degree in Business Administration and has international postgraduate studies in business, specializations in wine marketing in Davis, California, and advanced certifications in wines. His contribution to PELLERITI PRIORE combines strategy, product, and narrative, with a deep understanding of how wine dialogues with the market without losing its origin identity.
At PELLERITI PRIORE, Miguel acts as a winemaker from the vision and direction of the project, working closely with enology to build a coherent, recognizable proposal aligned with the grands crus of the Uco Valley and its international projection.
Pelleriti Priore
Uco Valley, Mendoza, Argentina.